Custom CRM development.
Your own CRM, built around the way your team works. Your data and your software, instead of a platform you rent.

No more rented CRM. Your own system.
Off-the-shelf platforms such as Bitrix24, amoCRM or HubSpot ask your team to work the way the product was designed. We build a CRM around your pipeline, your documents and your reports, with AI doing the routine work, and hand it over as software your business owns.
What we can build together.
The final deliverables, review rounds and schedule are agreed around your brief.
- Built around your workflow
- Screens, stages and fields follow how your team sells and serves customers, with nothing they do not use.
- AI where it saves time
- Summaries of calls and chats, drafted replies and suggested next steps, each reviewed by a person before it reaches a customer.
- Your data and your software
- The system runs in accounts you control, and the source code and the database are handed over to you.
- Seamless integration
- Connect the website, WhatsApp, telephony, email, payments and accounting where each tool offers supported access.
Decide what the first version must do.
Start from the work, not the feature list
Bring three real cases: a new enquiry, a deal in progress and a completed sale. Mark every place where the team copies information by hand or leaves the current system to finish a task. Those points define the first version better than a comparison of product features.
Agree ownership before the build
Decide who holds the hosting accounts, who can read customer records and who approves changes after launch. Ask for the source code, the database structure and a short administration guide as part of the handover, so the system stays yours whoever maintains it.
From brief to handover.
Map how you work
Follow real enquiries, deals and tasks through the team and agree what the first version must do.
Build and show
Deliver working screens in short releases, so your team tests the system on real cases and corrects it early.
Move in and support
Import your records, train the team, switch over on an agreed date and keep improving the system afterwards.
The answers to
your questions.
Get in touch
Is a custom CRM right for every business?
No. If a standard platform fits your process and budget, we will say so and set it up for you. Your own system pays off when the team works around the current tool, needs functions it lacks or wants full control of its data.
Can you move our data from Bitrix24, amoCRM or HubSpot?
Usually, yes. We review what your plan lets you export, map it to the new system and validate a sample with your team before the full import.
Who owns the system?
You do. The code, the database and the hosting accounts belong to your business, and access for our team is agreed with you.
How long does it take?
It depends on the scope. We deliver in stages: a working first version covers the main pipeline, and the proposal gives its timeline. Reports, automation and further roles follow in agreed releases.
How is it priced?
Each stage is quoted before work starts, so you know the cost of the first version before committing to the rest. Support after launch is agreed separately.
What does the AI do?
It handles routine work such as summarising conversations, drafting replies and filling in records. Your team approves anything that is sent to a customer or changes a deal.
What happens after launch?
We agree a support plan for fixes, hosting and new features. Because the software is yours, another developer can also maintain it.