Identity guidelines
Svaimaster: Identity guidelines.
A yellow-and-charcoal identity designed to stay recognisable on construction equipment, workwear and vehicles.
Inside this identity.
The guideline connects the symbol’s geometry to a practical application system. Clear-space rules, colour combinations and misuse examples are followed by helmets, high-visibility clothing, transport and printed materials.
- Focus
- Logo rules and colour, Workwear and equipment, Fleet and document system
- Presentation
- 16 selected pages from a 29-page document
- Source
- Artwork from the supplied Svaimaster identity guidelines. Selected spreads have been adapted into English.
