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Brand guidelines

Merch and March: Brand guidelines.

Bold condensed type, hot pink and deep burgundy make a highly recognisable ecommerce and distribution identity.

Merch and March: Bold condensed type, hot pink and deep burgundy make a highly recognisable ecommerce and distribution identity.

Inside this identity.

This extensive guide moves from logo rules and typography to packaging, social templates and everyday merchandise. The repeated wordmark and colour contrast carry the system across very different formats.

Focus
Typography-led identity, Packaging and merchandise, Social and presentation templates
Presentation
17 selected pages from a 75-page document
Source
Source presentation credit: Supermegabrand. Client named in the source: Merch and March, Dubai. Artwork reproduced from the supplied guidelines.

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